That “95% of AI pilots fail” headline sounds scary—but it’s misleading. The MIT study isn’t saying AI doesn’t work; it’s saying most companies implement it too generically. The real winners focus on niche, strategic use cases—like automating back-office workflows or solving one specific problem really well. For SMBs, that’s good news: success doesn’t come from billion-dollar experiments, but from targeted, practical AI that saves time and fits directly into daily operations.
